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Director, Communications & Public Relations

We are EO & Everyone: For over twenty years we have been manufacturing personal care products out of pure plant extracts. EO stands for essential oils and they are the heart and soul of everything we do. We put the same care and attention into responsible business practices as we do into crafting plant-based personal care products that people love.

The Director of Communications & Public Relations will join the team in supporting and crafting the voice of the brands for all forms of content. The Director will largely assist in holding, developing and distributing our brand messages across multiple verticals.  Lead the company and its brands’ content strategies, lead and manage all public relations and marketing/corporate communications.  Manage social media, copywriters, influencer marketing, and internal/external communications. Ensure the creative work of the agency is produced to the highest standards, and expresses the company ethos of creating beautiful, healthy personal care, and having fun and doing good along the way. 

The ideal candidate has at least 10 years of relevant experience in public relations and communications, best of all if within the lifestyle, health, beauty and wellness spaces. The foundational skill for this position is the ability to communicate in all ways clearly and compellingly, and possess strong relationships with relevant media and influencers.

What you'll be doing:

  • Concept and execute, multi-platform media campaigns and integrative content/voice marketing strategies to promote the brand, garner media attention and increase brand awareness
  • Build and maintain media relationships (print, online, broadcast) nationally, regionally and locally
  • Manage brand editorial calendar, coordinating with outside content agency and internal email, promotions and social media teams
  • Manage corporate non-profit/community partnerships lead  to maximize marketing/PR benefits
  • Support local marketing/PR efforts where possible, including EOX retail store and events
  • Solicit and manage opportunities with celebrities and tastemakers to maximize exposure in media and marketing channels (website and blog)
  • Responsible for communication with internal audiences to amplify internally what is happening externally including writing/distribution for all newsletters
  • Oversee Social Media internal and external resources
  • Oversee  PR & content partners
  • Collaborate with the online/ecommerce marketing lead to get the voice and amplification of the brands clear and impactful on every digital part of the brands’ footprint

What you'll bring:

  • BA degree in marketing, communications or related field
  • At least 10 years’ experience in public relations and content industry; established PR track record and media contacts
  • Proficient in MS Office including Word, PowerPoint and Excel
  • Ability to thrive in fast paced entrepreneurial environment
  • Able and willing to take on special projects and assume new responsibilities
  • Effective time management, delegation and organizational skills
  • Ability to contribute to planning and strategic thinking
  • Exceptional written as well as verbal communication skills

EO Products offers a fun, casual place to work & grow, vacation, medical, dental, 401k, profit sharing bonus and employee discounts. Our company culture fosters responsibility, relationships, and authenticity. We've been named best places to work by the North Bay Business Journal.  Learn more about us at EOE.

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